About
I learned to love the part nobody else wanted.
I am Dr. Adrianne Phillips. I build operations for owner-led service businesses so the business stops depending on the owner for everything.
I did not plan any of this.
I enlisted in the Air Force two weeks after high school, at seventeen, and served as a security forces police officer, including combat deployments. When I got out, I did everything I was told to do. The transition program. The resume. The right suit.
I still ended up on the brink of homelessness, taking babysitting jobs and commission-only work, right into the 2008 recession.
My first business came out of that. Travel and events, because someone pointed out that the thing I already did for friends was an actual business. That is when I found out what running a business actually involves: the accounting, the pricing, the marketing, the tax questions nobody warns you about.
The thing I noticed, and built a career on.
Most people get into business because they love, fill in the blank. Then it quickly becomes about everything other than the thing they love.
I went the other direction. I learned to love the part everybody else avoids, the operations, the machinery underneath. That choice is why I am industry agnostic. It is not that I know every industry. It is that the constraint behaves the same way in all of them, and I know how to find it.
What actually gives me joy is watching an idea come to life with a well-oiled machine powering its growth.
Credentials, briefly.
Doctorate in business intelligence. My research focused on pricing optimization using AI. I describe myself as a non-technologist with a technology focus, because my interest was never the technology. It was what the technology does to a business.
Three companies of my own since 2011, across travel, events, and consulting.
PS Inc is a brand of Promotora Systems Inc.
How I work.
Directly. I will tell you when the thing you asked for is not the thing you need, which is most of the value.
I am not going to pretend I never got it wrong. I have been wrong plenty, and I have built better systems because of it. Wherever there is challenge, there is also opportunity, and in operations that is not a platitude. The place where it hurts most is almost always the place with the most leverage.